BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Columbia Entrepreneurship - ECPv6.15.18//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://entrepreneurship.columbia.edu
X-WR-CALDESC:Events for Columbia Entrepreneurship
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20160101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20171115T180000
DTEND;TZID=UTC:20171115T200000
DTSTAMP:20260429T215257
CREATED:20170831T182738Z
LAST-MODIFIED:20170831T182738Z
UID:10108-1510768800-1510776000@entrepreneurship.columbia.edu
SUMMARY:Treating Psoriasis: What drives patients and caregivers to use treatment information websites? (Workshop)
DESCRIPTION:OPEN TO ALL COLUMBIANS \nTreating Psoriasis: What drives patients and caregivers to use treatment information websites? \nFacilitated By Ashley Lim ’12CC\,\nFounder and CEO of CuraHub \nWednesday\, November 15th\, 2017\n6-8 p.m.\nRefreshments included with RSVP \nUris Hall\, Room 141\n3022 Broadway\nNew York\, NY 10027 \nOverview\nCuraHub is a patient-friendly product search website for chronic disease patients\, starting with patients suffering from psoriasis. Every year\, over $60B is wasted from ineffective treatment for autoimmune diseases. CuraHub aims to lower costs and improve patient outcomes by empowering patients with knowledge and curating treatment product options directly for patients. Their vision is to help find optimal treatment for each and every patient. \nAreas for discussion \n\nWhich consumer segments should CuraHub target?\nWhat features are most valued by the target customers?\nWhat makes online treatment information gain or lose credibility?\n\nFacilitator Biography\nAshley Lim ’12CC\, Founder and CEO of CuraHub\nAshley grew up close to her grandmother\, who suffered health complications from obesity. This ignited Ashley’s interest in medical treatment and personal healthcare\, which have become her lifelong passions. Her goal is to share this interest with others through CuraHub. CuraHub aims to empower patients with knowledge of treatments and to advance medical research. \nPrior to CuraHub\, Ashley worked in healthcare consulting at the Boston Consulting Group and Booz & Company. She has a BA in Chemistry from Columbia University\, and is currently completing her MBA at Wharton. \nAshley reads the nutrition labels on all her food and counteracts the calories by dancing ballet and choreographing Kpop. \n 
URL:https://entrepreneurship.columbia.edu/event/treating-psoriasis-drives-patients-caregivers-use-treatment-information-websites-workshop/
CATEGORIES:Tamer Center for Social Enterprise @ CBS
END:VEVENT
END:VCALENDAR