Startup Directory

Soko Glam

David K. Cho BUS’15 founded Soko Glam in 2012. What started off as a beauty junkie’s simple obsession over cosmetics turned into a passion project when David and his wife Charlotte built the online beauty store by thoughtfully curating the most popular Korean skincare and makeup products and marketing them to the American market. After crossing paths in Seoul they spent five years in awe of Korea’s innovative beauty industry. Realizing that the current American cosmetics market was dominated by overpriced brands, they decided to revolutionize the beauty shopping experience by providing a trusted place for all customers to shop for quality cosmetics at a price that makes sense.

Now Soko Glam is headquartered in New York City. In 2013 and 2014 the company saw tremendous growth and enjoyed press in many of the major U.S. publications including The New York Times, Allure, Glamour, Elle, DailyCandy, and Teen Vogue.

Why Korean cosmetics? If you enjoy innovation and quality that doesn’t make you feel guilty about pulling out your wallet, then you need to give Korean cosmetics a try. Korea is known for leading skincare and global beauty trends. Currently, Soko Glam is the only Korean cosmetics online retailer that truly delivers on what it promises – a genuine curation of the best products from Seoul while demystifying Korean beauty. Uncover your natural beauty today.