Curio Brands Acquires Columbia Startup Otherland

From Women’s Wear Daily (WWD):

The candle brand, founded in 2017 by Abigail Cook Stone ’16CBS, has gained robust distribution in recent months.

In a statement, Curio CEO Anne Sempowski Ward says, “We are thrilled to join forces with Otherland, a direct-to-consumer powerhouse brand that inspires remarkable passion from millennial and gen Z consumers. We have admired Otherland for its beautiful design, evocative fragrances, and progressive direct-to-consumer marketing approach. Capri Blue and Thymes were also founded by entrepreneurs and have experienced the joys and challenges that come with rapid growth, so we are especially excited to partner with Otherland on this next phase of their dynamic journey.”

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