About Us

Harry West, Columbia Engineering

Harry West is building a human-centered design and innovation curriculum at Columbia and working at the intersection of design, data and behavior change with a focus on developing new ways to reduce consumption. He is also the Principal of Invisible Design which develops design and innovation solutions to particularly difficult business problems and helps design organizations align their work meaningfully with company strategy.

Harry was formerly the CEO of frog, Senior Partner at Prophet, and CEO at Continuum where his work ranged from developing new products with P&G – resulting in the creation of Swiffer and ThermaCare – to envisioning new ways for people to interact with financial services with BBVA and Fidelity.

He has worked with a wide range of companies globally including: Alicorp, American Express, Andersen Windows, AstraZeneca, BBVA, BMW, Brooks Automation, CGAP, Cigna, Colgate, Crown Equipment, Fidelity, Master Lock, Motorola, National Park Service, P&G, PNC, Sprint and Tetra Pak.