Startup Directory


Jordana Kier ‘14BUS and Alexandra Friendman co-founders of LOLA were among the inaugural cohort at the Columbia Startup Lab. LOLA is redefining feminine care into something with integrity, transparency, modernity, and convenience.  Theirs is a modern approach to feminine care. Unlike the major tampon brands that don’t list their ingredients, LOLA prides itself on disclosing absolutely everything about their products.

LOLA is a new feminine care brand by women, for women. No more stale brands, ugly packaging, or mystery ingredients. LOLA sells 100% natural cotton tampons with BPA-free plastic applicators and provides full ingredient transparency — a rarity for feminine care brands. If we care about everything else we put in and on our bodies (food, beauty products, clothing), tampons should be no different.