Startup Directory


Peter Bowley ’14 CBS created Rulo to focus on reducing costs in the dental industry. Rulo is the online marketplace platform for dentists to buy from dental labs.

Rulo helps dentists save 10% or more on their lab bill. And Rulo helps dental labs increase sales nationwide, inexpensively at zero credit risk to the lab. Rulo aims to disrupt the typical 60 mile sales radius that small and mid-sized dental labs are typically restricted to.

Rulo is employing the Lean Startup methodology, and is currently using mockups of the platform prior to coding a prototype.

Rulo is seeking dental lab owners and dentists for customer discovery, a co-founder, as well as opportunities for co-working space in the Boston area.

Peter can be reached at or 617.818.5722.